Asda Leaflet This Week

Asda Leaflet This Week: publication rhythm and schedule

The Asda edition currently listed on AdsSOS is a five-page weekly offers leaflet valid from Tuesday 20 October to Monday 26 October 2026. That is a seven-day window, and it is the only dated pattern we hold for this retailer, so we describe it as what our listing shows rather than an official release schedule. We did not find an Asda statement giving a fixed publication day or hour, and our data carries no typical start weekday. Always read the printed validity dates on the scan before shopping.

For comparison with other grocers, browse the supermarkets leaflets this week category, or go back to the United Kingdom leaflet hub for every retailer we list.

How to save: loyalty card and app

Asda Rewards is the supermarket's loyalty programme, launched in August 2022 and run through an app rather than a plastic card. According to Wikipedia's summary of the scheme, customers collect cashback called Asda Pounds through in-app missions and purchases, and the programme had six million users by April 2024. The same source says Asda removed the 10 per cent return on Star Products in February 2025, which shows how quickly the earning rules can change. Press guides from the launch period describe different voucher expiry rules, so we do not quote a validity period and suggest you read the terms inside the app.

Asda also sells a money card, the Asda Money card, which Wikipedia says earns one per cent at Asda and 0.3 per cent elsewhere. We have not checked its current terms and mention it only as part of the wider rewards offer.

Price matching, returns and coupon rules

Asda announced a price-match scheme against two discounters in January 2024. Trade reports at the time said it would compare the prices of comparable products at Aldi and Lidl twice a week and match the cheaper of the two. They also said multi-buy offers and prices available only to scheme members were excluded, and that the scheme later grew to around 400 lines. Those were 2024 reports, so the product list and conditions may have moved on. The retailer has also run its Asda Price tags and a Rollback campaign, which was reintroduced in January 2025.

We could not open an official Asda returns page in this research session, and the only 30-day figure we saw came from a third-party finance site, so we do not state a returns window. Asda's own help pages are the place to check the rules for groceries, general merchandise and George clothing, which can differ.

Smart shopping: hours and markdown habits

Store hours differ by branch and format, so use the Asda store finder for the shop you plan to visit. In England and Wales the Sunday Trading Act 1994 allows shops over 280 square metres to open for only six continuous hours between 10am and 6pm on a Sunday, and large shops must remain closed on Easter Sunday and on Christmas Day if it falls on a Sunday. Smaller shops face no such limit, which is why many convenience branches open longer. We did not verify the Scottish position in this session. We found no official Asda statement about reduced-price routines, so we do not describe any.

About Asda in the United Kingdom

Asda is headquartered in Leeds, West Yorkshire. Wikipedia lists TDR Capital with 67.5 per cent and Mohsin Issa with 22.5 per cent, after the 2021 sale by Walmart, and gives a total of 1,106 locations in 2025 across superstores, supermarkets, Asda Living and convenience formats. It puts Asda's grocery market share at about 11.4 per cent in December 2025, down from a peak of 17.6 per cent in November 2012.

Own-label lines include Just Essentials by Asda, a no-frills range introduced in 2022, the By Asda range, and George for clothing. If you compare supermarkets, you may also look at Aldi leaflets this week, and for non-food items Argos catalogue offers this week or craft supplies at Hobbycraft leaflets this week.