
Quick answer: On 29 October 2026 South African aggregators listed two Woolworths catalogues: one for 5 to 25 October (catalogueza.co.za), which has now ended, and one for 26 October to 8 November 2026 with items such as cake wheat flour at R29.99 and smiley biscuits at R30, though the second listing's age stamp (141 days) contradicted its dates. So the current period is probably 26 October to 8 November, but you should confirm it in the Woolies app. Woolworths has about 710 food stores among 1,010 Woolworths-branded locations, and its rewards programme is now MyDifference, not WRewards.
Last updated: 29 October 2026. Facts come from catalogueza.co.za and My Catalogue listings, Wikipedia (Woolworths Holdings) and Supermarket.co.za. Australian Woolworths pages, which appeared in the same searches, were excluded. We could not verify the pack sizes of the listed items, so we cannot compute unit prices. We found no official Woolworths South Africa catalogue PDF.
What is listed, and its status today
| Catalogue | Dates listed | Status on 29 October | Evidence |
|---|---|---|---|
| Woolworths catalogue (catalogueza.co.za) | 5 to 25 October 2026 | Ended | Aggregator |
| Woolworths catalogue (My Catalogue style listing) | 26 October to 8 November 2026 | Probably current | Aggregator; age stamp inconsistent |
| Items in the second listing | Cake wheat flour R29.99; smiley biscuits R30.00 | Unverified | Pack sizes not given |
| Rewards | MyDifference (Loyal, Ambassador, VIP) | Current | Supermarket.co.za |

Our calculation: the period 26 October to 8 November is 14 days. If a catalogue starts on a Monday and ends on a Sunday two weeks later, it matches the pattern of the Pick n Pay and Checkers cycles this month, but we cannot confirm that Woolworths follows it. If the Woolworths offers are not quite what you need, it is worth comparing them with the latest Babies R Us catalogue and the current PEP Stores catalogue before you decide.
Why you cannot trust a listing blindly
- Age stamps clash with dates. A page that says a catalogue is 141 days old but lists current dates is mislabelled.
- Missing pack sizes. Without sizes, you cannot compare per kilogram.
- Old rewards claims. One aggregator still quotes a WRewards 10% discount; the programme ended on 30 June 2026.
- Country mix-ups. Australian pages share the brand name.
Verify in four minutes
| Step | Where | What to check |
|---|---|---|
| 1 | Woolies app | Current offers and vouchers |
| 2 | woolworths.co.za | Promotions page dates |
| 3 | Shelf tag in store | Price at the till |
| 4 | Receipt | Discount applied? |
Compare against the Woolworths format map
Wikipedia lists 1,669 Woolworths locations in 2026, including about 1,007 in South Africa and 1,010 Woolworths-branded locations, of which 710 are food stores. Formats include department stores, Food Emporium, Food Market, Food Local, FoodStop and WCellar. The group also owns Absolute Pets (196 stores in South Africa) and about 230 WCafe cafes, with revenue of about R82.77 billion in 2026. A food catalogue applies to the food formats; fashion, beauty and home offers sit separately. Catalogue items may not be stocked in small formats such as FoodStop.
What the flour and biscuits example teaches about reading prices
Two prices from the listing, R29.99 for cake wheat flour and R30.00 for smiley biscuits, look similar, but without the pack sizes they say nothing about value. Cake flour is commonly sold in 1 kg, 2 kg and 2.5 kg packs; biscuits are sold in packs from 100 g to 400 g or more. If the flour is a 2.5 kg pack, the unit price is R12 per kilogram, and if the biscuits are a 200 g pack, they are R15 per 100 g, or R150 per kilogram. The same price tag can describe very different products, so the unit price is the only fair comparison. These pack sizes are examples, not the real ones.
When you check a listing, make it a habit to write down three things for each item you might buy: the price, the quantity and the unit price. A notes app or a simple spreadsheet is enough. After a few weeks you will know your normal price for flour, oil, rice, milk, eggs and bread, and any "special" will stand out as good or ordinary. Also check the validity date on the page rather than the headline, and the country, since international retailers use the same name. A few minutes of discipline each week protects you from poor deals and from outdated offers that have already ended.
| Item | Price | Example pack (invented) | Unit price |
|---|---|---|---|
| Cake wheat flour | R29.99 | 2.5 kg | R12.00 per kg |
| Cake wheat flour | R29.99 | 1 kg | R29.99 per kg |
| Smiley biscuits | R30.00 | 200 g | R150.00 per kg |
Pros and cons
Pros
- Aggregators give a quick view of what is on offer.
Cons
- Dates, items and programme names can be wrong.
Frequently asked questions
What dates is the current Woolworths catalogue?
Probably 26 October to 8 November 2026, per an aggregator; verify in the app.
Has the 5 to 25 October catalogue ended?
Yes.
What does the flour cost?
R29.99 in the listing, pack size not stated.
Is the 10% WRewards discount valid?
No; WRewards ended on 30 June 2026.
Sources
- catalogueza.co.za and My Catalogue: Woolworths South Africa listings
- Wikipedia: Woolworths Holdings Limited; Supermarket.co.za: MyDifference article



