Woolworths - Latest circular - South Africa
WoolworthsLatest circular, valid until 8 November 2026

Quick answer: A catalogue aggregator listed a Woolworths South Africa catalogue for 5 to 25 October 2026 and another with items such as cake wheat flour at R29.99 and smiley biscuits at R30 for 26 October to 8 November 2026, but its date labels were unreliable. The same aggregator claims a 10% WRewards discount on select products and an extra 5% when paying with a Woolies card; WRewards stopped working on 30 June 2026 and was replaced by MyDifference, so that claim is out of date. Woolworths Food stores number about 710 within 1,010 Woolworths-branded locations, according to Wikipedia in 2026. Check the Woolies app for the current food offers.

Last updated: October 2026. Facts come from the catalogueza.co.za Woolworths page (5 to 25 October 2026), My Catalogue, Supermarket.co.za's MyDifference article and Wikipedia (Woolworths Holdings). Several aggregator results were Australian Woolworths pages and were excluded. The aggregator's age stamps were inconsistent, so treat dates as indicative. We found no official Woolworths weekly food catalogue schedule.

What the listings show

ItemDetailCaution
Catalogue 5 to 25 October 2026Listed by catalogueza.co.zaThird-party aggregator
Catalogue 26 October to 8 November 2026Cake wheat flour R29.99; smiley biscuits R30.00The page's age stamp conflicts with its dates
"10% WRewards discount" and "extra 5% with a Woolies card"Stated on the aggregatorWRewards ended 30 June 2026; unverified
Woolworths Food storesAbout 710 within 1,010 Woolworths-branded locationsWikipedia 2026
Rewards programmeMyDifference (Loyal, Ambassador, VIP tiers)Supermarket.co.za

Our calculation from the two listed prices: the flour at R29.99 and the biscuits at R30 are almost identical in rand, but the pack sizes are not stated, so we cannot compare per kilogram. That is the point: without the weight, a price tells you little.

How to judge a Woolworths food special

Checkers - Latest circular - South Africa
CheckersLatest circular, valid until 8 November 2026
  1. Find the pack size. Divide the price by the weight or volume to get a unit price.
  2. Compare with a house brand at Checkers, Pick n Pay or Shoprite for the same type of product.
  3. Check the quality claims. Free-range, organic or ready-meal labels explain part of the premium.
  4. Check the dates. Woolworths promotions run for set periods.
  5. Check MyDifference offers in the app for personalised vouchers.

Worked example: flour (invented pack sizes)

Suppose the Woolworths cake wheat flour at R29.99 is a 1 kg pack, and a house-brand flour at another chain is R24.99 for 2.5 kg. Then Woolworths costs R29.99 per kilogram against R10.00 per kilogram, three times as much. If the Woolworths pack is 2.5 kg, the price is R12.00 per kilogram, close to the alternative. The pack size changes the whole comparison.

Scenario (invented pack sizes)PriceWeightPer kg
Woolworths flour, 1 kgR29.991 kgR29.99
Woolworths flour, 2.5 kgR29.992.5 kgR12.00
House-brand flour, 2.5 kgR24.992.5 kgR10.00

Where Woolworths Food is worth it

  • Ready meals and prepared foods for busy weeks.
  • Fresh fish, free-range chicken and premium produce when you value the sourcing.
  • Gifts and festive foods.
  • Allergen-aware and HealthyFood ranges, with Vitality members getting up to 25% back on selected HealthyFood items per one report.

For staples such as flour, sugar, oil and maize meal, discount chains usually cost less per unit. Many households split their shopping.

Why catalogue aggregators need a second check

Catalogue aggregators collect leaflets automatically, so they sometimes publish the wrong dates, mix up countries or show prices without pack sizes. In this search the Woolworths results included Australian pages for a retailer of the same name, and the South African page carried an age stamp that contradicted its own dates. The practical rule is to treat an aggregator as a lead, not as the final word. Confirm the price on the Woolworths website or app, and when you are in the store, trust the shelf tag, which is the legally relevant price at the till.

It also helps to keep your own record. Photograph the shelf tag of any special you buy and keep the slip. If the till price is higher than the tag, ask for a price check at once. Under the Consumer Protection Act, advertised prices must be accurate, and retailers generally correct genuine errors. Over a few weeks, notes on three or four regular items will show you whether Woolworths is competitive for your basket or whether you should reserve it for quality items only.

Source typeReliabilityUse it for
Woolworths app and websiteHighestCurrent offers and MyDifference vouchers
Shelf tag in storeHighest for the till priceFinal check before paying
Catalogue aggregatorMediumFinding leads; check dates
Social postsVariableAlerts only

Pros and cons

Pros

  • Quality-led range with strong ready meals.
  • MyDifference personalised offers and Vitality link.

Cons

  • Premium everyday prices.
  • No fixed public weekly food catalogue schedule found.
  • Aggregator information can be out of date.

Frequently asked questions

Does Woolworths still use WRewards?

No. WRewards cards stopped working on 30 June 2026; MyDifference replaced them.

How many Woolworths Food stores are there?

About 710 per Wikipedia in 2026.

Is there a weekly Woolworths food catalogue?

We found no official schedule; check the app.

Is the 10% WRewards discount valid?

It refers to a programme that has ended; check MyDifference in the app.

Sources

  • catalogueza.co.za and My Catalogue: Woolworths catalogue listings (October 2026)
  • Supermarket.co.za: Woolworths retires rewards cards as MyDifference takes centre stage
  • Wikipedia: Woolworths Holdings Limited and Woolworths (South Africa)